Capture real-world customer sentiment and behavior
Sales, visits, and traffic only provide part of the story, but connecting directly with customers can be difficult and costly. Online surveys provide a faster, lower-cost way to collect data that can help guide product improvements, concept testing, and pricing decisions while supporting stronger customer loyalty.
We connect brands and businesses with consumers who were at brand locations or specific POIs with our location intelligence.
Questionnaires are tailored to your objectives and business questions to deliver actionable real-world consumer insights.
In-depth, validated feedback reveals satisfaction levels, unmet needs, and pain points to help you make data-backed decisions.
Consumer insights you can trust and act on
Full-service surveys tailored to your needs, validated by rigorous quality standards, and enhanced with location intelligence to uncover the reasoning behind consumer behavior. Whether you need one-time feedback or ongoing measurement, we deliver data-backed insights that drive better decisions and measurable business results.
Comprehensive project management
Our process includes questionnaire development, fieldwork management, survey quality control, and analysis & reporting to give you insights that reflect real consumer behavior.
Outcome: We deliver high-confidence insights that lead to better decision making, reduced risk, and more dependable trend analysis over time.
Custom-built for your needs
Numetrix will work with you on a comprehensive approach that ensures data you can trust. Whether you need one-time or recurring surveys, specific questions or ongoing measurement, we offer the flexibility to choose the survey frequency that best suits your business.
Outcome: Track long-term performance and establish benchmarks to monitor changes over time or address a specific question at a moment in time, as needed.
Leveraging location intelligence
Supported by our visitation and foot traffic data, our consumer experience studies help you understand why someone chose to visit a location or point of interest, and how they felt before, during and after the visit.
Outcome: Direct insight into the reasoning behind real-world behavior to optimize and improve the customer experience.
Data you can rely on
Numetrix follows established research and measurement practices, including structured questionnaire design, controlled sampling, and multiple layers of quality review to reduce bias, identify low-quality responses, and ensure results accurately reflect the intended audience.
Outcome: You receive rigorously reviewed survey data you can trust when making decisions that impact your business.
Validated feedback to drive data-backed decision making.
Bridge the gap between real-world actions and the "why" behind them by adding critical human context to your datasets. We deliver the multi-dimensional audience view required to optimize brand perception and influence future consumer behavior.
Demographic breakouts
Weighted sample sizes
Question results
Insights & analysis
Built for the teams that need to explain behavior — with precision
Consumer research gives leaders the location-powered sentiment needed to bridge the gap between what is happening and why consumers act.
